Overview
Authored part of a website redesign proposal for Vizrt, a global broadcast graphics technology company serving clients like CNN, BBC and Sky Sports, from a real client brief through to a delivered concept.
Who This Is For
Global enterprises in shipping, logistics, energy, or industrial services with 5,000-30,000+ employees and a large B2B customer base. Operating a corporate website that has fallen behind customer expectations, alongside a growing need for digital self-service and customer portal capabilities.
The Challenge
Vizrt needed to replace vizrt.com by August 2018, integrating Pardot marketing automation and Salesforce CRM, on a tight 10-12 week timeline from a brief issued by their Creative Developer.
Our Approach
Working from Vizrt's own written brief, the team now behind ECM.DEV authored a draft of the website proposal, in parallel with colleagues' design and technology tracks, which came together into a delivered final proposal and product-page concept presented to Vizrt in May 2018.
Impact
The work turned a real, dated client brief for a globally recognised broadcast technology brand into a delivered concept and proposal, on the timeline the client needed to hit their August 2018 relaunch target.
Delivered while employed at Making Waves (later NoA Ignite), authoring part of the delivered website proposal for Vizrt. Any public information referenced here is used for identification and does not imply endorsement.
Topics
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Built a CRM-connected advertising sales platform for a leading Nordic digital marketplace. Connected audience data, targeting options, advertising formats, pricing and sales contacts into a single self-service portal for advertisers and media agencies, replacing a fragmented sales experience with a repeatable path from research to qualified inquiry.
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