ECM.DEV

CONTENT TECHNOLOGY

We fix the operational layer that determines whether your content technology — CMS, DAM, AI — performs.

CMS Audit & Operational Redesign

We examine your CMS configuration, workflow design, template architecture, and governance model — not just the platform settings. We identify where publishing friction is introduced, where ownership breaks down, and where the system is working against the team rather than for it. The output is an implementable redesign, not a capability assessment.

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Content Architecture & Metadata Design

We design the content models and metadata frameworks that determine whether your content is findable, reusable, and AI-ready. This is the foundational work that most platform implementations skip — and the gap that explains why personalisation fails, search underperforms, and localisation costs more than it should.

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MarTech Integration & Content Flow Design

We connect your content platform with the wider digital ecosystem — analytics, marketing automation, CRM, personalisation engines — and design the data flows that allow content to move correctly between systems. The goal is not integration for its own sake. It is content that reaches the right context with the right data attached.

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Digital Asset Management Implementation

We implement or optimise your DAM environment — not just the platform configuration, but the taxonomy, governance, and workflow design that determines whether teams actually use it. A DAM that teams cannot navigate consistently is a storage problem, not a brand asset system.

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Enterprise Search & Content Findability

When content cannot be found, it does not exist. We design and implement search experiences — across intranets, websites, and content repositories — that make enterprise content genuinely retrievable, not just theoretically available.

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Platform Selection & Technology Advisory

When selection is genuinely the right next step, we advise on it — evaluating CMS, DAM, and DXP options against your operational reality rather than vendor feature matrices. We are not affiliated with any platform vendor. We have no commercial reason to recommend one system over another.

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