Overview
Led platform migration and redevelopment of a global corporate intranet to SharePoint for a major paints and coatings manufacturer, improving communication and collaboration for employees worldwide. Delivered secure content migration, information architecture restructured around employee needs across manufacturing, commercial and support functions, new features for improved user experience and data governance, and change management to drive adoption across a globally distributed workforce.
Who This Is For
Global manufacturing organisations with 10,000-100,000+ employees migrating a corporate intranet to SharePoint and needing to improve communication and collaboration for employees worldwide across manufacturing, commercial, and support functions.
The Challenge
The organisation is migrating its global intranet to SharePoint but faces significant content and governance challenges alongside the technical migration. The existing environment has inconsistent content quality, poor navigation, and low adoption. Without addressing these issues, the new SharePoint platform will inherit the same problems that made the old one ineffective.
What We Propose
Content Migration Planning - Secure content migration covering content audit, taxonomy alignment, metadata framework, and structured migration approach. Information Architecture - Navigation and content structure redesigned around employee needs across manufacturing, commercial, and support functions. User Experience Design - Page templates, navigation patterns, and interaction design for improved employee experience. Data Governance - Data governance framework ensuring secure transfer and appropriate access controls across the global organisation. Change Management - Adoption programme to drive engagement with the new platform across a globally distributed manufacturing workforce.
Why It Matters
Employee experience - A platform employees actually use, reducing reliance on email and informal channels. Data governance - Secure, well-governed content migration with appropriate access controls. Global consistency - Consistent employee experience across manufacturing, commercial, and support functions worldwide.
Over several years, delivered repeated cycles of content strategy, content production and content localisation in up to 20 European and Asian languages for a global industry association serving the seafood sector. Covered web content across three CMS platforms simultaneously, localisation of reports, infographics, video and complex presentations, and multilingual SEO for organic discovery across priority export markets.
Developed a data operations strategy for a professional association to improve member and non-member insights and enable more effective marketing investment decisions. Designed a secure, privacy-compliant data architecture connecting CRM, web analytics and event systems, and implemented data governance processes aligned to GDPR obligations.
Developed a CRM activation strategy and workflow redesign for the advertising sales team of a Nordic digital marketplace, covering both B2B advertiser and B2C platform relationships. Redesigned sales workflows, integrated content and pitch assets into CRM stages, and implemented a pipeline governance model to improve revenue forecasting and sales team adoption.