Overview
Produced a promotional webcast of MEFTEC, a Middle East banking technology conference in Bahrain, under a signed partnership agreement with the event's organiser.
Who This Is For
Conference and exhibition organisers who want a professional film of their event for marketing, exhibitors and sponsors. This case is most useful if:
- your event features senior speakers and VIP guests worth capturing
- exhibitors and sponsors expect promotional material after the event
- you need the film delivered quickly while the event is still news
- production has to be coordinated across countries
The Challenge
Media Generation Events Ltd, organiser of MEFTEC at the Bahrain International Exhibition Centre, wanted a professionally produced promotional film of the conference for its own marketing and for the event's exhibitors and sponsors.
Our Approach
Under a signed cash and trade partnership agreement, ScribeMedia produced a roughly three-minute promotional film covering the two-day event. The team now behind ECM.DEV wrote the shooting brief and coordinated production and delivery.
- VIP arrivals: including the Governor of the Central Bank of Bahrain, HE Rasheed Mohammed Al-Maraj.
- Exhibitor coverage: across the exhibition floor.
- Speaker highlights: including Chris Skinner (Balatro), Christophe Langlois (Visible-Banking.com), Jeremy Wilson (Barclays Bank), Roy Vella (Royal Bank of Scotland) and Gartner Group.
- Post-production in New York: tapes shipped from Bahrain to ScribeMedia's New York office.
Impact
Delivered within ten working days. Media Generation Events had a shareable record of MEFTEC 09 featuring senior banking and technology figures while the event was still fresh.
Distributed widely. The film ran on the ScribeMedia.org homepage and the event's own channels under the agreed partnership terms.
Event footage loses value by the week. A detailed brief before filming is what made a ten-day turnaround possible.
This work was delivered through ScribeMedia, the venture founded and led by the people now behind ECM.DEV. Any public information referenced here is used for identification and does not imply endorsement.
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