Public Sector
Channel Strategy Workshops for a National Research Funding Body
Facilitated channel strategy workshops for the Research Council of Norway, surveying communications staff and running a structured Gameplan process with senior stakeholders to define a shared vision, goals and priorities across the organisation's digital channels.
Passenger Experience Workshop for a US Regional Rail Corridor Agency
Ran a structured ideation workshop for the agency behind California's Pacific Surfliner route, mapping digital ideas for the first-and-last-mile, booking, and on-board passenger experience by impact versus effort.
Intranet Redesign for a National Parliament
Redesigned the front page, search and personalisation for the Storting's EPiServer-based intranet, working through structured workshops on navigation, search relevance and analytics.
Content Strategy & Design for a National Child Welfare Agency's New Intranet
Led content strategy and design for a new intranet for Bufetat, Norway's national child welfare agency, working directly on the agency's own project governance documents.
English-Language Content Restructuring for a National Data Protection Authority
Restructured the English-language content and information architecture of Datatilsynet's website as the regulator deepened cooperation with international counterparts.
Inbound Marketing Strategy for a National Rail Operator
Won a competitive tender and delivered inbound marketing strategy workshops for NSB, Norway's national train operator, translating customer-segment research into a real campaign concept.
Content Strategy & Site Consolidation for a National Elections Authority
Content discovery, audience segmentation and site consolidation for Valgdirektoratet's public voter-information website, bringing three separate sites together under one information architecture.